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News And Views

News & Views

Campari GT twitter
  • 20 October 2020
  • 3 Monkeys Zeno

New work: The Campari G&T

The Campari, G&T is the latest iconic serve from the Campari portfolio, a thirst-quenching twist on a quintessentially British classic. To celebrate International Gin and Tonic Day, we wanted to put Campari at the heart of the conversation so we launched Campari G&T(weet) a campaign run on random acts of kindness on Twitter. When UK consumers tweet keywords that celebrate the G&T (or Gin & Tonic), our Twitter bot replies with a personalised tweet, offering them a chance to redefine their G&T drink with a 5cl measure of Campari, on us. We'll drink (responsibly) to that.