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News And Views

News & Views

FT Panel Event 27
  • 19 November 2020
  • 3 Monkeys Zeno

New work: NSF Roundtable

To help NSF International demonstrate its expertise in the public health sector and drive business development, 3 Monkeys Zeno secured a sponsorship package for the Financial Times’ Global Boardroom Event which included a speaker slot in the panel: Managing a Pandemic: Lessons learned in an unfolding crisis. Other speakers included, Yvonne Doyle, Medical Director and Director of Health Protection, Public Health England, Anders Tegnell, State Epidemiologist, Sweden and Marc Casper, Chairman, President and CEO, Thermo Fisher Scientific.

As part of the sponsorship package, we facilitated the creation of a Virtual Exhibition Hub and Community Hub, a space where key decision-makers in the business could network, a branded pre-roll video that was played before the speaker panel as well as ensuring promotion of the event and speaker panel, mentioning NSF International, across the FT Global Boardroom’s website. On top of this we ran a social media campaign that included teaser videos and posts across NSF and the FT’s social channels and live tweeted throughout the panel session, securing over 12k impression on Twitter.