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News And Views

News & Views

  • 11 January 2021
  • 3 Monkeys Zeno

New work: Marine FC V Tottenham

After Marine FC beat Havant & Waterlooville to reach the third round of the FA Cup in late November, their goalkeeper Bayleigh Passant made headlines around the world by heading out in full kit to bring back post-match beers for his teammates. Marine AFC’s last-minute extra time victory over Havant & Waterlooville put them into the third round of the Emirates FA Cup - only the second time a team from the eighth tier of English football has made it so far.

The FA Cup reflects everything Budweiser stands for: seizing the opportunity to step-up, take your chances, write your own destiny and become legendary. As does celebrating with your friends over a few beers.

So how could Budweiser salute Marine AFC?

Ahead of Marine AFC’s next home game against Spurs on Sunday 10th January, Budweiser worked alongside The FA and local FA Cup legend, John Barnes, to present the players with a special delivery of a Budweiser fridge - packed with beer so they’ll never have to send their keeper out to buy beers again!

Ahead of a national lockdown, the match was set to be played in front of 500 lucky fans, however the lockdown meant the game would be played behind closed doors meaning fans would miss out on witnessing this once-in-a-lifetime shot at glory in person. So Budweiser has also made sure they can at least enjoy a beer from home by providing free beers to loyal Marine FC fans.

The activity was supported with a photo and video shoot, as well as interviews with Press Association, Mail Online Sport and Four Four Two, featuring Marine FC captain Niall Cummins, Manager Neil Young and local FA Legend, John Barnes.

Over 150 articles of coverage and counting across national, lifestyle and regional papers – with 98% using our branded photography and 90% using our branded content film so far.