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News And Views

News & Views

  • 6 May 2015
  • Jasmin Athwal

Double Whammy for the 3 Monkeys Technology Team

James Mylne and the Surface Pro 3

It’s been an exciting week for our technology team.

We’re chuffed to bits to be shortlisted for the Holmes Report EMEA Technology Consultancy of the Year. We have also, for the first time, made the top 10 in the new 2015 PR Week Technology League Table, climbing five places from the last rankings in 2013 - and a massive THIRTY-ONE places since 2012.

These latest announcements follow an exciting phase of expansion for our technology practice. We‘ve achieved over 40 per cent fee income growth for two years in a row and won a fantastic range of new clients - from global behemoths to hot Silicon Valley start-ups.

We’re lucky to have such great, collaborative clients who want to do things differently and shake the tech PR tree. We’ve led award-winning, multi-discipline campaigns such as The Random Adventures of Brandon Generator, to showcasing the artistic power of Microsoft’s new tablet Surface Pro 3 by challenging pen artist James Mylne to ditch his ballpoint and recreate celebrated portraits (above), all of which put PR at the heart of brand storytelling; leading marketing and advertising strategy above and below the line. At the other end of the scale, we’ve focused on our Monkey mission to make sure all PR activity adds value across the sales and marketing mix. Recent examples are our campaigns for Trend Micro and AppDynamics, both of which generated millions in qualified new business leads.

You’ll be hearing a lot more from our technology practice in coming months. We’ll be sharing our thoughts on best practice for communications in a rapidly transforming technology landscape and launching new services targeted at forward thinking technology brands.

Stay tuned!