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News And Views

News & Views

3 Monkeys Zeno show up at Most Connected Brands Event

Last week, I had the opportunity to speak on a panel at the Opinium “Most Connected Brands 2019” launch with Contagious.

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Be Kind To Your Mind

As we launch “Be Kind To Your Mind” (BKTYM) globally at Zeno today, we asked Christine Jewell, Managing Director of 3 Monkeys Zeno and the ‘godmother’ of BKTYM, to share where the inspiration came from and what she and the Monkeys have learned since launching BKTYM in London last year. Here’s what she told us:We all know the saying “it’s PR not ER” but the stats tell us it doesn’t always feel that way.Research by the UK’s Chartered Institute of Public Relations (CIPR) into the public relations profession found that over a fifth of PRs have been diagnosed with a mental health condition, while the highest stress levels in the sector are experienced from within agencies and consultancies.

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Word up people!

Our colleague Oscar attended the annual meeting of the Arthur Page Society, arguably the world’s premier organization for senior-most communications leaders

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Launching our new health and wellness trend report: The Wellcare Economy

This week saw the launch of our Wellcare Economy trend report which we developed in partnership with award winning health and beauty journalist and leading trend expert, Anna-Marie Solowij.

At a time when the global wellness industry is growing exponentially the report spotlights the key changes shaping health and wellness, what they mean for brands, and the power consumers who are influencing the way brands do business.

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From Bars to Brands

If someone had told me a year ago that in one year I’d no longer be working as a mixologist in bars and I’d be working for some of the biggest drinks brands in the world, I’d have been more likely to believe someone telling me Scarlett Johansen wanted to marry me...

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60 seconds to enter; 4 hours to create; 10 minutes to shine; 1 (plastic) planet to save.

Forget the usual award schemes, where you send in your written entry and then wait to hear whether you’ve won anything months later in a large ballroom over a warm glass of wine and a chicken dinner for 500. This award process is in real time!

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3 Monkeys Zeno's Creative Director, Stuart Yeardsley, explores why some of the most successful comms companies flourish because of their capacity to debate awkward provocations

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Surviving and Succeeding at MWC

MWC is the biggest mobile tradeshow on earth, with more than 107,000 attendees, including 3,500 international media. The event always sees the world’s leading tech brands showcase their new devices and deployments and this year was no different. Two ground-breaking technologies dominated conversations and created an even bigger buzz than usual: 5G and foldable phones.

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Who doesn’t love a good Valentine’s story…

Valentine’s Day is one of the most competitive in the PR calendar – perhaps the only annual hook which sees more PR campaigns pegged to it is Christmas.

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Bravery: the unavoidable reputational asset

Middle-aged life is full of reminders that the years are clocking up.

A good example is when I got an email reminding me it has been five years since one of the books I co-wrote, #brandvandals, was published. It asked how things at the sharpest end of reputation management – protection against sabotage – might have changed since then.

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