Blog
How disruptive tech has turned communications on its head
The introduction of technology to media has caused an evolution that has changed the face of business-to-business (B2B) communications. The fragmentation of earned media, growth of social, prominence o ...
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Easter puns: chick it out
That’s it: I’ve cracked.   Most of us in this country look forward to Easter for the long double Bank Holiday weekend, the time to catch up with family and friends, the… ...
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How Blue Planet II changed corporate communications
  The pollution of our oceans has long been an environmental issue. However, its recent acceleration up the news agenda is focussing corporate comms teams to become drivers of actions that speak&h ...
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Headlines: Back On Top?
I love a good headline. Love, love, love. My favourite ever has to be Super Calley Go Ballistic Celtic Are Atrocious, about Inverness Caledonian Thistle’s shock victory over Celtic. Naming Private Ry ...
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Stand By Your Brand: Go Hard, Or Go Home.
3 Monkeys Zeno co-sponsors the One Question Debate on What Does Brand Mean Now? It’s hardly new news that brands are in pretty uncharted waters. Media change, economic change, political change and&he ...
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How KFC got witty to avoid becoming a joke
When a fast-food chicken restaurant can’t supply its stores with chicken, it’s not just a frustration for customers. It’s clucking awful. And it goes against everything the convenience brand KFC ...
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